Articles
Permanent negative campaign in Mexico
Keywords
- López Obrador,
- enemigo,
- persuasión,
- campañas presidenciales,
- spots de ataque
- López Obrador,
- enemy,
- persuasion,
- presidential campaign,
- presidential campaigns,
- attack spots
How to Cite
Chihu Amparán, A. (2025). Permanent negative campaign in Mexico. Más Poder Local, (60), 10-32. https://doi.org/10.56151/maspoderlocal.244
Copyright (c) 2025 Of the author or authors
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Abstract
Since López Obrador became president, Mexico has been experiencing a process of political and social change. The opposition bloc accused the president of polarizing the country. But what is polarization? Who is responsible for this polarization? This article answers these questions by analyzing the permanent negative campaign that the president faced in the last presidential elections in 2006, 2012, 2018 and and against his successor Claudia Sheinbaum in the 2024 election.
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